Digg, a platform which enables people to share, discover and rate content on the web, isn’t a network I have really spent much time with, not because I don’t rate it or think it is useful, but mainly because I am online far too much already, so yet another online destination would be detrimental to my brain! Although, that is about to change, and for good reason.

I am constantly on the look out for free tools that can assist me with social media monitoring for the brands I work with, and today I was pleased to discovers Digg’s recently launched Newswire.  It is a social news discovery tool which helps you find the latest and most popular news items on Digg.  What is great about it is you can refine your results by trending and recent news items, topics (like science and sports), amount of Diggs, and media type (images, video or text), so making it easier to find what you are looking for.

Whilst it is no way near as sophisticated and comprehensive as paid for monitoring tools such as Brandwatch, Newswire (and Digg to an extent) is definitely a step in the right direction if you want to embark on the ever valuable social media monitoring.  I will most certainly start digging.